Technology Solutions That Increase Conversion Rates

As a member acquisition tool, bConnected connects the right lead to the right product within the best channel most likely to close the sale.

Designed to optimize lead qualification and sales funnel process – based on proven industry best practices – bConnected has increased conversion rates by 10 – 15%, driving increased revenue and lower cost of acquisition.

bConnected’s acquisition-based solutions include:

• Rapid Eligibility – eliminating unqualified leads while identifying the marketing source
• Needs Assessment – Leveraging profile data for targeted matching of product with prospect’s needs
• Comparison / Quote – Real-time side-by-side analysis and quoting
• Sales Closing – Standardized lead management and follow-up – enabling each lead to receive a personalized Customer Experience
• Application Processing – Reconciliation and status updating
• Acquisition Reporting – Open / closed lead reports – empowering your marketing department with full pipeline visibility
• Campaign ROI – Analysis and optimization of sales campaigns